WATCH: PBA Season 44 Opening Ceremonies

And it’s show time!

The Philippine Basketball Association, the country’s No. 1 sports entertainment for over four decades now, unwraps its Season 44 in a Sunday extravaganza at the Philippine Arena in Bocaue, Bulacan highlighted by the season opening game between Barangay Ginebra and TNT KaTropa.

Tip off is at 6:30 p.m.

The Gin Kings are upbeat with their healthy, intact champion lineup while the Texters are motivated with their offseason team revamp that saw the entry of Michael Miranda, David Semerad and Brian Heruela.

Gone is Terrence Romeo and the rift that somehow beset TNT’s buildup for the season.

The Kings are building on their Commissioner’s Cup title run last season while the Texters look to relive glory years that saw them won four Philippine Cup titles over five seasons starting in 2009.